Malamulo onse a tsamba labwino la tsamba likugwiritsanso ntchito malonda komanso zolemba zina. Komabe, pali zizoloŵezi zina zomwe zimavomerezeka makamaka zomwe zimagwiritsidwa ntchito potsatsa malonda .
Cholinga cha malonda ambiri ndikuthandiza anthu kuti achitepo kanthu. Zomwe zizindikiro za ad adayikidwa pa tsamba zingathandize kukwaniritsa cholinga chimenecho. Yesani chimodzi kapena zingapo za malingaliro awa kuti mukhale ndi malonda abwino.
Kupanga Ogilvy
Kafukufuku amasonyeza kuti owerenga amakonda kuyang'ana, Zolemba, Mitu ya mutu, Kopi, ndi Signature (Dzina la otsatsa, chidziwitso chothandizira) mu dongosolo limenelo. Potsata zofunikirazi mu malonda otchedwa Ogilvy pambuyo pa katswiri wamalonda David Ogilvy yemwe adagwiritsa ntchito njirayi yotsatsa malonda ake opambana kwambiri.
Z Layout
Lembani mwatsatanetsatane zilembo Z kapena S pambuyo pa tsamba. Ikani zinthu zofunika kapena zomwe mukufuna kuti owerenga awone poyamba pamwamba pa Z. Diso likutsatira njira ya Z, kotero ikani "kuyitanidwa" pamapeto a Z. Izi zikugwirizana bwino ndi Mawonekedwe a Ogilvy pomwe zithunzi ndi / kapena mutu wake zimakhala pamwamba pa Z ndi Signature ndi kuyitanidwa kumapeto kwa Z.
Kuwonetseratu Kukhazikika Kwaokha
Ngakhale kuti n'zotheka kugwiritsa ntchito mafanizo angapo pamasewero amodzi, chimodzi mwa zigawo zosavuta komanso mwamphamvu kwambiri zimagwiritsa ntchito zithunzi zolimba pamodzi ndi mutu wamphamvu (kawirikawiri) ndi zina zolembedwera.
Zithunzi zojambulidwa
Gwiritsani ntchito zithunzi kapena mafanizo ena potsatsa kwa:
- onetsani zomwe zikugwiritsidwa ntchito
- Onetsani zotsatira za kugwiritsa ntchito mankhwala kapena ntchito
- fotokozani mfundo zovuta kapena nkhani zamakono
- tcherani chidwi mwa kuseketsa, kukula, zochititsa chidwi
Kukhazikitsa Kwambiri Kwambiri
Yotsogolera diso la wowerenga poika fanolo pamtunda wapamwamba mpaka magawo awiri mwa magawo atatu a malo kapena kumanzere kwa malo, ndi mutu wolimba musanayambe kapena pambuyo pake, ndiyeno mndandanda wothandizira.
Kusintha Kwadongosolo Kwambiri
Ngati malonda adakonzedwa bwino, adzawoneka bwino. Choncho, tembenuzirani, yang'anani pambali, ndikuwone ngati dongosolo likuwoneka bwino .