Izi ndi zina mwa njira zowonjezera komanso zodziwika popanga ndalama podcasting.
Panali nthawi imene anthu ankaganiza kuti intaneti inali yatsopano, ndipo palibe amene akanatha kupeza ndalama. Anthu ambiri amene amagwiritsa ntchito Intaneti amagwiritsa ntchito malingaliro awo molakwika. Amayi omwewo adanenanso chimodzimodzi podcasting, koma matani a anthu amapanga ndalama kapena kupeza ndalama kuchokera podcasting. Ngati mukufuna kuona umboni kapena kuwona momwe iwo amachitira izo, ingowerengani zina mwa malipoti opeza omwe olemba mabukuwa atulutsa.
Malipoti a Mwezi Wolimbitsa ndi Podcasters
- EOFIRE
- Podcast Yankhani Munthu
- Ndalama Zopanda Phindu
Anthu ena ambiri amapanga ndalama koma samafalitsa malipoti awo, ndipo amagwiritsa ntchito podcast yawo ngati chida cholimbikitsira malonda awo, bukhu, kapena webusaiti yathu. Palinso masewera akuluakulu otchuka. Zina mwa izi zikhoza kukhala zowonjezera pawonetsero kusiyana ndi kupanga ndalama, koma komabe, ndi zojambulidwa pamwezi 11 miliyoni, pulogalamu monga Joe Rogan Experience akupanga ndalama.
Mfundo za kupanga ndalama ndi podcasts zimakhala zofanana ndi kupanga ndalama ndi intaneti. Pangani chinachake chomwe chimakopa anthu ndikupanga ndalamazo pamsewu. Anthu ambiri omwe amabwera pa webusaiti yanu kapena podcast ali ndi mwayi wotembenuza magalimotowo.
Podcasters amene akufuna ndalama ali ndi mwayi chifukwa malinga ndi Edison Research podcast akumvetsera ikukula pafupifupi 10% pa mlungu uliwonse. Malinga ndi lipoti la Edison Research Podcast Consumption lipoti mu 2015, ndi 33% mwa anthu a ku America okha omwe anamvapopo podcast. Ndili ndi US kuposa 300 miliyoni, zomwe zimasiya malo ambiri kuti zikule. Komanso, pali malo oti akule ndi omvera onse.
Kupereka ndalama
Imodzi mwa njira zomwe zimagwiritsidwa ntchito popanga podcasting ndi kukhala ndi othandizira. Ichi ndi chimodzi mwa njira zosavuta kupanga kupanga njira. Kukhala ndi wamalonda akulipira iwe kuti uwonetsere kuti mankhwala kapena ntchito yanu pawonetsero ikugwetsa zakufa zosavuta, kapena kodi? Kawirikawiri, ziyeneretso zazikulu zomwe amawunikira ndi magalimoto. Amayang'aniranso pamsewu wodalirika komanso otembenuka.
Ngati muli ndi ziwerengero zolondola, otsatsa malonda amakonda kukuthandizani. Ma Podcasts amavomereza ngati Libsyn ndi Blubrry nthawi zambiri amapereka podcast malonda mwayi kuti amasonyeza iwo akumana. Palinso misonkhano ngati Midroll yomwe idzatengere ziwerengero zanu ndikukugwirizanitsani ndi otsatsa. Kumbukirani, podcast yomwe ikubweretsa akaunti ndi mautumiki monga Midroll adzalandira malipiro awo.
Othandizira podcast akugwira ntchito. Otsatsa malonda akuzindikira kuti podcasting ndi chingwe chomwe chikukulabe. Ngati mukufuna kuwonjezera phindu ndikudula pakati, mungathe kupeza omwe akuthandizani. Yang'anani pa niche yanu? Kodi pali zinthu kapena ntchito zomwe zingakhale zabwino kwambiri podcast yanu? Malonda odalirika pa ma podcasts ambiri ndipo amapereka malipiro apadera olembera zikalata. Anthu omwe amamvetsetseka anazindikira kuti kumvetsera podcasts ndikumvetsera kwa audio audio ndizofanana zomwe zidzakopeka omvera omwewo.
Ubwino wina wopezera nokha omwe akuthandizira ndikuti mutha kukambirana nokha. Pali malonda a makampani opanga podcast malonda. Kukula kwa malonda a CPM kawirikawiri ndi $ 18 kwa Pre-Roll kapena $ 25 kwa mphindi 60 ya Mid-Roll. CPM imayimira mtengo pa mille ndikutanthauzira mu 1000 monse akumvetsera, kotero ngati gawo lanu liri ndi 10,000 kumvetsera $ 25 CPM mukhoza kupanga $ 250 pa chochitikacho. Palinso malonda a CPA omwe amalandira malonda omwe amapereka mlingo wapatali pa kutembenuka kulikonse. Komabe, malingana ndi momwe zimakhalira nthawi zambiri kukambirana ndi otsatsa.
Kugulitsa Zamtundu kapena Ntchito Yanu
Chifukwa chiyani mukuwonetsa kukhulupirika kwawonetsero kwanu ndi malonda a anthu ena pamene mutha kukweza katundu wanu. Inu simungopindula pokhapokha pamsewu waulere pazomwe mumagulitsa, mumapeza ndalama zochuluka m'malo mopindula peresenti yapindula. Izi zingakhale njira imodzi yopindulitsa kwambiri yopangira ndalama podcast yanu.
Pali zinthu zambiri zomwe mungathe kupanga ndi kugulitsa. Zinthu monga ebooks, maphunziro, ndi mavidiyo angathe kukhazikitsidwa mwachinsinsi chanu. Ngati mupereka ntchito monga coaching, kulemba, kukonza, kapena chiwerengero cha zinthu za SaaS, podcast ndi malo abwino kwambiri oyendetsa magalimoto ndikulimbikitsa zomwezo kapena ntchito.
Mukakhala ndi chida, mungagwiritse ntchito podcast yanu kuti muyendetse magalimoto kupita ku malonda anu ogulitsira katundu wanu. Nthawi zambiri malonda ogulitsa amayamba ndi zinthu zaulere kapena zosagula mtengo kapena zopangidwa mtengo ndipo zimagwira ntchito zogula mtengo.
Kudzipanga Iwekha Monga Katswiri
Mwinamwake chinthu chomwe inu mukufuna kwenikweni kuti muthandize ndi nokha. Ngati muli katswiri pa niche yanu, zimakhala zosavuta kuti mutenge makasitomala awo, kugulitsa bukhu lanu, kapena kutenga gig. Palibe njira yabwino yodziwonetsera nokha ngati katswiri kusiyana ndi kugawana nzeru zanu ndi luso lanu ndi omvera anu. Pamene thupi lanu la ntchito ndi omvera anu limakula kotero, mumakhulupirira. Izi zidzakupangitsani mwayi wochulukitsa chithunzi chanu ndikupanga phindu lanu panthawiyi.
Nkhani Yoyamba
Kupereka zinthu zowonjezera kungapangitse omvetsera anu kukhala opereka makasitomala. Mukhoza kupereka zinthu monga magawo okhaokha, kabukhu lakumbuyo la magawo apitawo, kapena kulenga malo olipidwa, kapena msonkhano wobwereza. M'masiku akale a podcasting, ichi chinali chitsanzo chotchuka kwambiri, komabe palinso anthu ambiri ogwira ntchito bwino omwe amapereka ndalama zowonjezera. Njira yodziwika kwambiri yochitira izi ndiyo kusewera gawo lachidziwitso kwaulere, ndiye mamembala okha omwe amatha kutsegula masewero onsewo.
Funsani Mphatso
Anthu ndi owolowa manja. Ngati muli ndi chiwonetsero chomwe chimapereka chidziwitso ngati chiri ndi mauthenga kapena zosangalatsa, pali anthu omwe akufuna kupereka ndalama kuti asonyeze kuyamikira kwawo. Kukhala wokondedwa ndi kufunsa nthawi zambiri kumakhala chinyengo. Ngati mupempha zopereka, onetsetsani kuti zikhale zosavuta kuti anthu achite zimenezo.
Mungathe kukhala ndi batani yopereka pa webusaiti yanu ya podcast. WordPress Plugin Directory amapereka zowonjezera zingapo zomwe mungachite. Mukhozanso kukhazikitsa akaunti monga mlengi pa Patreon. Imeneyi ndi njira yophweka komanso yovomerezeka ya podcast, ndipo ndi phokoso lochepa kuposa batani la PayPal.
Podcasting ndi luso lopanga podcasting ndalama ndizokhalanso ndibwino komanso zikuyenera kukula. Kaya munapanga podcast monga chizoloŵezi, monga bizinesi, kapena ngati chida chogulitsira malonda pali njira zopangira ndalama zanu zomwe zingakuthandizeni kwambiri.