Momwe Mungagwiritsire ntchito Polyvore.com, Popular Social Shopping Network
Polyvore ndi ntchito yotchuka yogula anthu yomwe inayamba mu 2007 ndipo ikuimira mndandanda wa malo ochezera a pa Intaneti ndi magazini ya mafashoni. Malowa ndi otchuka kwambiri ndi okonza nyumba ndi zovala za fesitasi, omwe amakonda kugwiritsa ntchito zida zawo kuti azigwirizanitsa zinthu zofanana.
Chochititsa chidwi ndi za Polyvore - ndipo mwina chingakhale mbali ya kutchuka kwake - ndi momwe zimagwirizanirana ndi chidwi cha mkonzi wa magazini yofiira ndi ubongo ndi malingaliro a mng'oma a malo ochezera a pa Intaneti.
Tsamba lake lokonzekera galasi likusonyeza kusakanikirana, ndi zithunzi zambiri zazithunzi zomwe zikuwonetseratu zojambulajambula za mtundu wina. Zina zimapangidwa ndi olemba a Polyvore, pamene ena amapangidwa ndi ogwiritsa ntchito pawebusaiti.
Chithunzi choyimira chilichonse chimayimira gululo, "chiyika" cha zinthu zosankhidwa ndi Mlengi wake. Kuwonetsedwa kwa zinthu ndi zithunzi zawo monga digito "set" kapena collage ndi chizindikiro cha siginecha cha Polyvore, wina akuchisiyanitsa ndi zina zogula zamagulu ndi ma intaneti.
Mosiyana ndi Pinterest, momwe chifaniziro chilichonse chajambula chimayimira chinthu chimodzi, tsamba la kunyumba lapafupi la Polyvore zithunzi amaimira gulu la zinthu zowonjezera ndipo nthawi zambiri amatha kufotokoza nkhani m'njira zowonjezereka kuposa Pinterest. Zida zikhoza kugawidwa mu "zosonkhanitsa," komanso, kulola ogwiritsa ntchito kupanga bungwe lawo lopulumutsidwa m'njira zosangalatsa.
Mwachitsanzo, tsamba loyamba la Polyvore tsiku lotsatira Lachisanu Lachisanu, 2013 linasonyeza zinthu zina zotchedwa 'Ultimate Black Friday Collection' ndipo inanso yotchedwa "Mipukutu 12 ya Killer," yomwe inalengedwa ndi gulu la Polyvore.
Malo ena awiri, opangidwa ndi ogwiritsa ntchito, amatchedwa "Chimwemwe" ndi "Classic Country Kitchen." Malo ophikira ku khitchini anali atawonekera nthawi zoposa 1,800, malinga ndi tsamba la Polyvore tsamba loyang'ana, ndipo anali ndi zinthu monga $ 22 hen kusindikiza kuchokera ku Etsy.com. $ 145 a tapas matabwa kuchokera ku Purehome.com ndi $ 82 saladi wothirira wouma kuchokera ku Connox.com.
Dinani pa chirichonse cha zinthu zomwe zili muyiloyi ndipo mutengedwera ku tsamba lazinthu pa Polyvore lomwe limalongosola chinthucho, limasonyeza mtengo ndi malumikizowo kwa webusaiti yoyamba yomwe umagulitsa. Zosankha zina pa tsamba lachinthuchi zimaphatikizapo "onani zinthu zomwezo", kulola owona kuti ayang'anitse mitundu yofananayo, ndipo "ndiuzeni pamene izi zagulitsidwa," zomwe zikutumizani kuchenjeza ngati wogulitsa akufalitsa.
Ipezeka pa Chalk ya Maofesi ndi Mafoni
Polyvore inayamba moyo ngati malo osungirako zithunzi kapena mafilimu opanga mafilimu, koma mwamsanga anawonjezera ntchito zambiri m'mayambiriro oyambirira ndikufalikira ku mafoni a m'manja.
Mu November 2013 adatulutsa pulogalamu ya iPad yomwe idapatulidwa, yomwe anthu omwe amagwiritsa ntchito Polyvore anali akufunsa kuyambira iPad ya iPad itapanga makompyuta okhwima pawindo. Mukhoza kukopera pulogalamu ya iOS pa sitolo ya iTunes ya Apple; Vesi 3.0 imakonzedweratu kwa iPad ndi iPhones.
Masiku ano Polyvore.com ndi imodzi mwa malo otchuka a malonda a Webusaiti.
Mmene Polyvore Amagwirira Ntchito
Polyvore amakonda kunena kuti ndi "chiwonetsero cha democratizing" powapatsa nsanja kuti anthu azigawana zomwe amakonda.
Zili zofanana ndi Pinterest mwa omwe akugwiritsa ntchito zithunzi zomwe amakonda kuzungulira Webusaiti ndikuzisunga ku Polyvore.
Ndiye mmalo mo "kuwapaka" mmodzi m'modzi mu mafoda ojambula kapena "matabwa" monga momwe anthu amachitira pa Pinterest, anthu ogwiritsa ntchito Polyvore amasungira zinthuzo mu "seti" za zithunzi zofanana zomwe malowa amatcha collages. Izi kawirikawiri zimangokhala zithunzi 50 pokhazikika.
Ogwiritsa ntchito kukoka ndi kuponyera mafano a zinthu zomwe asungira m'dera losabalalika lapafupi kuti apange chithunzi cha collage pa china chilichonse. Ogwiritsa ntchito akhoza kusinthira collage ndikukonzekera zithunzizo m'njira iliyonse yomwe akufunira, pofuna kupanga zowonjezera zamakono kusiyana ndi malo ambiri ogula ndi kugawa nawo zithunzi.
Malowa ali ndi ziwonetsero kapena mapangidwe apangidwe omwe wosuta angasankhe ndikuponya zinthu zawo mabokosi kuti apangire kupanga zokongola.
Ogwiritsa ntchito akhoza kupanga zina zowonongeka kwa maselo, ndikuwalola kuti asankhe zinthu zomwe amakonda kwambiri ndi mitu kapena mfundo zina.
Pa mbali yamagulu ndi gawo la Polyvore, ogwiritsa ntchito angagwirizane m'njira zofanana ndi malo ambiri ochezera a pa Intaneti. Amatha kutsatirana, komanso "ngati" zithunzi za wina ndi mzake. Ndipo ndithudi, iwo akhoza kugawana zinthu ndi kusunga zomwe apulumutsa ku Polyvore pa malo ena ochezera a pa Intaneti monga Facebook, Twitter, Tumblr ndi ena.
Ntchito ndi Shopping pa Polyvore
Polyvore imayambitsa mikangano yomwe abasebenzisi angapereke zinthu ndi kuvotera zomwe wina ndi mzake amalowetsa, ndi katatu komwe akupatsidwa kuti apambane.
Polyvore imaperekanso misonkhano, kapena njira zomwe ogwiritsa ntchito amakumana nazo pamoyo weniweni pa zochitika zapadera.
Koma ndithudi ntchito yaikulu pa Polyvore ndi kugula, ndipo webusaitiyi imatha kusonkhanitsa komiti pamene ogwiritsa ntchito akudutsa pa webusaiti ya wogulitsa ndi kugula chinachake chopezeka pa Polyvore.
Ogwiritsa ntchito polyvore akuoneka kuti akugwiritsa ntchito ndalama zambiri pazomwe akuwona pawebusaiti kusiyana ndi olemba Pinterest, malingana ndi lipoti la e-commerce la 2013 kuchokera ku kafukufuku wa msika wotchedwa RichRelevance.
Kafukufukuyu adapeza kuti chiwerengero cha kugula kwa alendo omwe anafika pa webusaiti ya Polyvore chinali chapamwamba kwambiri kuposa malamulo omwe anthu omwe adalumikizana nawo pa Pinterest kapena Facebook. Ogwiritsa ntchito Facebook, komabe, anapanga zambiri kugula, ngakhale kuti malamulo awo anali ochepa kusiyana ndi omwe akugwiritsa ntchito a Polyvore.
Pitani pa Site
Polyvore.com