Instagram wakhala pamwamba pa dziko kwa zaka zingapo.Chikhalidwe chapamwamba pachilumbachi chili ndi ogwiritsa ntchito mamiliyoni 500 omwe ali ndi mamiliyoni 300 omwe amagwiritsira ntchito nsanja tsiku ndi tsiku. Instagram nayenso amavomereza kuti 80 peresenti ya ogwiritsa ntchito awo ali kunja kwa United States kuti apange dziko lonse lapansi. Izi zimabwera popanda kunena koma Instagram akadali kumenyana kuti akhalebe pamwamba.
Kumapeto kwa 2015 ndi 2016, Instagram inatenga mpando wakumbuyo ku malo ochezera omwe anali (ndipo akadali) ogwiritsidwa ntchito ndi achinyamata ndi zaka zambiri. Piper Jaffray akugwira phunziro la pachaka pakati pa achinyamata akukhudzana ndi "malo ofunika kwambiri" ochezera aumwini kumalo awo enieni. Mu 2015, Snapchat anali wachinayi pambuyo pa Twitter, Facebook, ndipo poyamba anali Instagram. Chaka chotsatira, Snapchat akudutsa zonsezi ndipo amapita pamwamba. Snapchat wakhala ikugwira ntchito mwakhama. Chitsanzo chabwino cha kugwira ntchito mwakhama, Snapchat ndi NFL adalengeza mgwirizano wazaka zambiri.
Anthu akuzindikira ndi Instagram ali nawo.
Chimene Instagram chachita kuti chikhale pamwamba
Instagram kwakhala nthawi yaitali chithunzi cha malo ochezera a pa Intaneti. Inayamba ngati "mawindo odabwitsa a mapulogalamu ena onse padziko lonse" omwe ogwiritsa ntchito angatenge zithunzi zodabwitsa (makamaka ndi mafoni awo) posungira pulogalamuyo, ndikugawana nawo dziko lonse lapansi.
Pasanapite nthawi Instagram anafika pazikulu zake ndipo ngati malo onse ochezera a pa Intaneti ankakhala phokoso. Kukula kwakukulu kwa pulogalamuyi kunaphatikizapo mamiliyoni ambiri a anthu kuyamba kugwiritsa ntchito idutsa lingaliro loyambirira la kujambula ndikugawana nawo tsopano, pomwepo ndi omvera anu. Posakhalitsa anayamba kumwamba kumwamba monga kampani yake ya kholo Facebook.
Instagram anapanga zosintha zochepa zazikulu kumene anayenera kutsimikiza kuti akhala pamwamba. Mwachitsanzo kuti athane ndi mpikisano, Instagram yatha kuwonjezera mavidiyo. Momwemonso Facebook, adachitanso chimodzimodzi kuti asokoneze Periscope pogwiritsa ntchito Facebook Live. Instagram nayenso anawonjezera zina mwachinyengo mapulogalamu monga Hyperlapse ndi Boomerang. Ndikukhulupirira zonse kuti ndithane ndi zochitika zonse (GIFs ndi mapulogalamu omwe amawapanga) chinthu chatsopano.
Pamene mukuwona masewera ake a chess kwa ochita masewera owonetsera zamagulu.
Lowani Snapchat
Mu 2011 ndi 2012, Snapchat alowetsa makampaniwa ndi ena - kachiwiri pakati pa achinyamata. Lingaliro la pulogalamuyi ndi luso lowonetsera maulendo m'njira yochepa. Chiganizo cha chithunzithunzi cha kanthawi chinali chosiyana kwambiri ndi cha Instagram ndi zina zowonongeka. Poyambirira Snapchat amagwiritsira ntchito "kulumikiza" zomwe ziri zithunzi kapena mavidiyo 10 achidule. Mukangotulutsa zizindikirozi zingakhale ndi moyo wautali, kawirikawiri pambuyo poti mnzanu awone, imachotsedwa. Zinthu zatsopano zinapitiriza kubwera. Mu 2014, Snapchat adayambitsa Geofilters - zolemba zomwe mungathe kuwonjezera pazomwe mumakonda kapena malo ena. Mu 2015, zojambulira za Lens ndi Nkhani zinawonjezeredwa. Zitsulo zamatsenga zimagwiritsidwa ntchito pogwiritsa ntchito zipangizo zamakono kuti zikhomere pamasitomala anu opambana pamene nkhani za Nkhaniyi zikuphatikizana mu fashoni. Zomwezi zinathandiza kuti pulogalamuyi ipitirire achinyamata komanso m'manja mwa makolo awo. Kenaka mu 2016, Snapchat inakumbukira zolemba zomwe poyamba zinayang'aniridwa chifukwa zotsutsana ndi mfundo zoyendetsera mapulogalamu.
Zikumbukiro zimakulolani kuti muzitha kuzisunga ndikuzisunga kuti zifalitsidwe pambuyo pake.
Mutu wa Snapchat umakhala mu nkhani yaifupi koma mphamvu yogwiritsira ntchito kuwonjezeka kwa ntchito yakhala Nkhani.Pomalola wogwiritsa ntchito kufotokoza nkhani yeniyeni ya momwe amaphika mbale ina, pambuyo pa chithunzi cha chithunzi, kutsegula kokha phwando, pamasewero a katswiri wodziwa mpira wa mpira - kutengedwa ndi wosewera mpira wa mpira - zonsezi ndizo mphamvu za Snapchat.
Snapchat inayamba monga pulogalamu ya mauthenga ndipo inadzipangitsa yokha kukhala pulogalamu yofalitsira kudzera mu Nkhani.
Lowani ndi Instagram ndi ... Zosintha Zambiri?!
Monga ndinanenera pachiyambi, Instagram ndi anthu 300 miliyoni ogwiritsa ntchito Snapchat ndi 150 miliyoni ndi akugwiritsa ntchito osuta.
Woyambitsa Instagram, Kevin Systrom, waperekanso ngongole pa kutsegulidwa kwa gawo lawo, kuti afike ku Snapchat. Mu mpweya womwewo amatsatiranso kuti zake sizinapangidwe koma zimangoyamba kumene.
Chabwino kumangoyenda kwa diso lamaso, ndilo miniti. Nkhani za Instagram ndizofanana ndi Snapchat. Ndikutanthauza pixel yofanana ndi pixel. N'zoona kuti Instagram idzatengera izi powona kukula kwa Snapchat kukula.
Funso ndi lakuti: kodi chithandizira Instagram? Instagram yachepetsedwa muzochita zake. Anthu akulemba zochepa ku Instagram komanso pazomwe zimawonetserako zachikhalidwe, si chizindikiro chabwino. Monga tafotokozera Jessica Lessin pa CNBC, "Pali mafunso ambiri otseguka (ndi mbali yatsopanoyi) ndipo tiwone ngati zimathandiza polemba nambala yotsatirayi pamsomasulira."
Kodi izi zikutanthawuza zotani kwa ojambula zithunzi?
Choyamba, ndine watsopano wolandira Snapchat - monga miyezi ingapo chabe. Sindinadziwe momwe ndingagwiritsire ntchito kapena kuwona kufunika kwake mpaka nditayamba kuona nambala komanso zomwe ndikuchita. Machitidwe omwe akugwiritsa ntchito ndi osiyana kwambiri. Snapchat si malo oti mugawire chithunzi chanu changwiro monga pa Instagram. Ndimagwiritsa ntchito Snapchat kuti ndigawane zanga pamasewero ndi umunthu wanga wokondweretsa. Instagram ndimagwiritsa ntchito mbiri yanga ndikutumiza makasitomala angapo kuti ndiwone zomwe ndachitira ena.
Mwa kuwonjezera nkhani ku Instagram, ikhoza kukhala malo abwino kuti ndipitirize kusonyeza ntchito yanga kumbuyo ndikusunga mozama ndikuwonetsa umunthu wambiri. Chinthu cha Instagram kwa ine ndi chakuti ndili ndi njira yowonjezera kuposa omvera pa Snapchat. Snapchat imagwira pang'ono peresenti ya omvetsera ndi imodzi yomwe ndamanga ubale ndi. Ndikhoza kuyika fyuluta yonyansa pamaso panga ndikuyimba mosasamala ndipo sindikuwopa kutaya mwayi wothandizila. Ine sindikuganiza kuti ndine wokonzeka kuchita izo pa Instagram popanda kudziwa yemwe akuyang'ana kwenikweni.
Tidzawona pamene izi zonse zidzawatsogolera. Ndikuwonani inu pazitsulo zonsezo ndipo muzimasuka kulankhula kapena kundiyamikira.