Webusaiti Yake ya Webusaiti inali ku Center of His Campaign
Kumvetsetsa kwakukulu kwa kuyankhulana kwakhala kuli pakati pa zida zandale, koma kumvetsetsa bwino za tsogolo la chiyanjano kungakhale chida chobisika chimene chimapambana nkhondo. Kwa Franklin D. Roosevelt, anali wailesi. Kwa John F. Kennedy, inali TV. Ndipo kwa Barack Obama, ndizo zogwirizana ndi anthu .
Obama watenga zochitika zazikulu m'zaka za digito pogwiritsa ntchito webusaiti ya 2.0 ndikuigwiritsa ntchito ngati pulogalamu yayikulu ya polojekiti yake. Kuchokera ku chikhalidwe cha anthu ku YouTube ku malo ochezera a pa Intaneti , Obama adayenda pa Web 2.0 ndipo adasandulika kukhala mphamvu yayikulu mu msonkhano wake.
Obama ndi Social Media
Lamulo loyambalo la malonda ndi mafilimu ndi kudziyika nokha ndi / kapena mankhwala anu kunja uko. Njira zingapo zomwe mungapangire zimenezi ndikuphatikizapo kukhala ochita khama, kukhazikitsa malo akuluakulu, ndi kulandira njira zatsopano zolankhulirana.
Obama wachita chomwecho. Kuchokera pa malo ochezera a pa Intaneti kupita ku webusaiti yake kukamenya nkhondo ya Smears, Obama wapanga kupezeka kwake kwa Web 2.0. Ali ndi abwenzi oposa 1.5 miliyoni pa MySpace ndi Facebook , ndipo tsopano ali ndi otsatira oposa 45,000 pa Twitter . Zochita zanu pa malo ochezera a pa Intaneti zimamuthandiza kuti atenge mawuwo mwamsanga pamapulatifomu ambiri.
Obama ndi YouTube
Masiku olemba kalankhulidwe kuti atenge kuluma kwachiwiri kwachiwiri pa nkhani yamadzulo yadutsa. Kutchuka kwa YouTube kumapereka mwayi wovomerezeka kwa anthu onse, osati kokha kanyimbo kamasankhidwa ndi nkhani, zomwe zikutanthawuza kuti liwu lonse liyenera kukhalanso ndi omvera.
Barack Obama wachita ntchito yabwino yowonetsetsa kuti amalankhulana bwino pa YouTube yonse monga momwe amachitira pa nkhani yamadzulo ndi pulogalamu. Iye amachitiranso juga pa omvera a YouTube mwa kukhazikitsa mphamvu pa webusaitiyi. Zakale, ovotera aang'ono akhala okonda kwambiri koma osachepera pavota. Koma Obama wakwanitsa kugwiritsa ntchito mafilimu ochezera aumphawi kuti asinthe.
Obama ndi Social Networking
Ngati tikanati tiyang'ane malaya a Obama, tidzamupeza Chris Hughes. Monga mmodzi wa oyambitsa Facebook, Chris Hughes amadziwa chinthu chimodzi kapena ziwiri zokhudza malo ochezera a pa Intaneti. Obama akudandaula ndi malo ochezera a pa Intaneti omwe sanagwiritsepo ntchito pa nthawiyi, koma izi zakhala zikuluzikulu pa kupambana kwa Obama.
Barack Obama sali woyamba kugwiritsira ntchito malo ochezera a pa Intaneti pofuna kuti awonetsere - Howard Dean adagwiritsa ntchito Meetup.com kuti ikhale yotsutsana kwambiri ndi chisankho cha chipani chake m'chaka cha 2004 - koma akhoza kukhala wangwiro. Ulamuliro wa thumbu wa ntchito iliyonse yabwino ndikutulutsa phokoso lamphamvu pamene kuli kosavuta kugwiritsa ntchito momwe zingathere. Ndipo ndicho chimene My.BarackObama.Com imapereka.
Webusaiti yathu yonse, My.BarackObama amalola ogwiritsa ntchito kupanga mapulogalamu awo omwe amadzazidwa ndi malongosoledwe, makondomeko a abwenzi, ndi blog. Iwo akhoza kuphatikizanso magulu, kutenga nawo mbali mu kukweza ngongole, ndikukonzekera zochitika zonse kuchokera ku mawonekedwe omwe ndi ophweka komanso ogwiritsidwa ntchito kwa aliyense Facebook kapena MySpace wosuta.
Ndale 2.0 - Mphamvu Kwa Anthu
Kupambana kapena kutaya, palibe kukayika kuti Barack Obama wasintha nkhope ya ndale ku America. Ndipo monga momwe Obama akugwiritsira ntchito Webusaiti ya 2.0 mu pulogalamu yake ya pulezidenti, kotero Webusaiti 2.0 ikhoza kupereka anthu a ku America mawu mu ndale.
Malo ake ochezera a Obama adagwiritsidwa ntchito poyambitsa chiwonetsero cha kayendetsedwe kake pamsonkhano wa federal wiretapping, powatsimikizira kuti malo ochezera a pa Intaneti akhoza kudula njira ziwirizo.
Tsopano ziri kwa anthu kuti agwiritse ntchito liwu limenelo.