Kodi Ndani Akuyendera Kutsogolo ku Webusaiti Yanu
Kodi anthu akubwera pa webusaiti yanu akupeza bwanji? Kodi kuti magalimoto akuchokera kuti? Yankho la izi likupezeka poyang'ana pa data pa "http referrers."
"Http referrer", yomwe nthawi zambiri imatchulidwa kuti "referrer", ilipo pa intaneti yomwe imayendera maulendo ndi alendo ku webusaiti yanu. Izi ziphatikizapo:
- zofufuzira
- maulendo ochokera ku mawebusaiti ena
- makanema
- malonda pa intaneti
- makalata olemba makalata
- zogwirizana
- malumikizidwe omangidwa mu mapulogalamu
Nthawi iliyonse munthu akachezera malo anu, chimodzi mwa zida zolembedwera ndi kumene munthuyo adachokera. Izi kawirikawiri ndi mawonekedwe a URL ya tsamba lomwe adakhala nawo pamene adabwera pa tsamba lanu - mwachitsanzo, tsamba lomwe iwo adali nawo pamene anasankha chiyanjano chimene chinawabweretsa ku tsamba lanu. Ngati mumadziwa zambiri, mukhoza kupita ku tsamba lokulankhulira ndikuwona chiyanjano chimene iwo adakanikiza kapena kugwiritsira ntchito kuti mufike paweweti yanu. Cholemba ichi chimatchedwa "lolemba zolembera."
Mwachidziwitso, ngakhale zochokera kunja monga ngati kusindikiza malonda kapena maumboni m'mabuku kapena m'magazini ndi otsogolera, koma osati kulemba mndandanda wa URL m'ndondomeko yotumizira mauthenga omwe alembedwa kuti "-" kapena opanda kanthu. Izi mwachiwonekere zimapangitsa kuti otumizirana mauthenga osasinthasinthawa awoneke molimba (ndikupeza chinyengo cha izi, zomwe ndikuwonetseratu mtsogolo muno). Kawirikawiri. pamene wogwiritsa ntchito webusaiti amagwiritsa ntchito mawu oti "referrer" iwo akuwongolera magwero a intaneti - makamaka malo kapena maofesi omwe atchulidwa muzenera zolembera.
Nchifukwa chiyani nkhaniyi ndi yofunika? Pofufuza m'mene mukuyendetsa pamsewu, mutha kumvetsetsa zomwe zikugwiritsidwa ntchito pa tsamba lanu pa malonda ndi zomwe simungathe kulipira panopa. Izi zidzakuthandizani kuti mupeze ndalama zanu zamalonda zamalonda komanso nthawi yomwe mumagulitsa pazinjira zina.
Mwachitsanzo, ngati chitukuko chatsopano chikuyendetsa magalimoto ambiri kwa inu, mungasankhe kuwirikizapo pazinthu zanu zomwe mumagulitsa ndikuchita zambiri pa Facebook, Twitter, Instagram, ndi zina. Ubale wa malonda ndi malo ena ndi malondawa sakupanga magalimoto, mukhoza kusankha kuthetsa malondawa ndikugwiritsa ntchito ndalama kwina. Mfundo zofalitsa zimakuthandizani kupanga zosankha zabwino pakubwera pa tsamba la intaneti.
Otsatira Otsatira Amakhala Ovuta Kuposa Iwo Akuwoneka
Mungaganize kuti chifukwa ma referrers amalembedwa m'ndondomeko ya seva (kuphatikiza zolemba mauthenga) a ma seva ambiri omwe angakhale ovuta kuwatsatira. Mwamwayi, pali mavuto akuluakulu omwe angagonjetse kuchita izi:
- Ma injini amafufuzira amapereka chidziwitso mu URL yawo yolankhulira monga zofufuzira zomwe zimagwiritsidwa ntchito kapena gawo limene makasitomala anali nalo. Nthawi zina, zomwe zimatanthauzidwa nthawiyi sichifalitsidwa chifukwa cha chitetezo. Izi zikutanthauza kuti URL imakhala yovuta kwambiri kuposa http://webdesign.about.com/.
- Kuwonjezera apo, mauthenga a imelo ndi maulumikizi a mapulogalamu sangapereke zambiri pazomwe akulozera URL. (Ndipotu, mapulogalamu ena ndi makasitomala amodzi amadzibisa mwadala mwatcheru, kotero kuti simungathe kuziwongolera.) Kuti muyandikire izi, mukamalemba malonda, muyenera kuphatikizapo chinachake mu URL yomwe imadziwika ngati imelo kapena pulogalamu ya pulogalamu. . Mwachitsanzo: http://webdesign.about.com/ ? Ref = imelo . Izi zimagwiritsanso ntchito kugwirizana mkati mwa mapulogalamu. Koma monga momwe injini yafufuzira imatumizira, ndiye kuti muyenela kufotokozera zidziwitsozo kuchokera pamagogo anu.
- Chinyengo chomwecho chogwiritsira ntchito URL yosiyana ndi pulojekiti ingagwiritsidwe ntchito pa zomwe tazitchula apa zochokera kunja (kusindikiza malonda, radio, etc.). Ngati mumagwiritsa ntchito URL ngati http://webdesign.about.com/magazine-name, ndipo mumagwiritsa ntchito URL iyi pamagazini ina, mukudziwa kuti pamtunda uliwonse pamtunda (zomwe mungapeze ku Google analytics kapena zofanana pulogalamu) inachokera ku gwero limenelo.
Kubwereranso zipikazo, muyenera kudziwa kuti zonse zolembera zamakalata zili ndi ma URL omwe akulowetsamo. Izi zikhoza kutanthauza zinthu zambiri:
- Wotsatsayo amaikidwa mu URL ndi dzanja
- Wogula malondayo anali ndi tsamba lomwe linasindikizidwa
- Wogula ntchitoyo anali kugwiritsa ntchito mapulogalamu oteteza kusungira kwachinsinsi omwe anatseka wogwiritsa ntchito
- Malo otumizira amalepheretsa kudziwa zambiri
Kodi Wotumiza Wosungidwa Ali kuti?
Mawebusaiti a pawebusaiti amatsata wolemba, koma muyenera kukhazikitsa zida zanu kuti zikhale muzithunzi zojambulidwa. Zotsatirazi ndi zolembera zolembera muzithunzi zojambulidwa zojambulidwa, ndi wofalitsa akuwonetsa:
10.1.1.1 - - [08 / Feb / 2004: 05: 37: 49 -0800] "GET /cs/loganalysistools/a/aaloganalysis.htm HTTP / 1.1" 200 2758 "http://webdesign.about.com/" "Mozilla / 4.0 (yogwirizana; MSIE 6.0; Windows 98; YPC 3.0.2)"
Kuwonjezera zidziwitso zafayilo m'mafayilo anu amachititsa kuti zikhale zovuta komanso zovuta kufotokozera, koma zomwezo zingakhale zothandiza pozindikira momwe webusaiti yanu ikuchitira komanso momwe ntchito zanu zogulitsira malonda zikuchitira.
Nkhani yoyamba ndi Jennifer Krynin. Yosinthidwa ndi Jeremy Girard pa 10/6/17