Kodi ma teti a Meta ali ndi mphamvu pa malo a webusaiti yanu a SEO rankings?
Meta Tags ndi ofunika, koma nthawi zambiri osamvetsetseka, mbali ya webusaiti. Meta Tags ali ndi zambiri kapena "metadata" za webusaiti yanu. Chidziwitso ichi, chomwe chili pa
cha chilemba cha HTML, sichiyenera kuti chiwerengedwe ndi anthu omwe amachezera malowa, koma cholinga cha osatsegula, ma webusaiti, ndi injini zosaka.Tsopano, mwinamwake mwazindikira kuti "injini zafukufuku" zinaphatikizidwa mu mndandanda umene tatchulawu. Inde, injini zofufuzira zimawerenga metadata, koma sagwiritsira ntchito chidziwitsocho m'machitidwe awo osaka. Zaka zapitazo, injini zofufuzira zinagwiritsa ntchito Meta Tags ngati chimodzi mwa zizindikiro zomwe zimakhudza rankings, koma kugwiritsiridwa ntchito molakwa kwa malemba awa anawononga ntchito yawo ngati chizindikiro chizindikiro mu injini zonse zazikulu lero. Izi zimayambitsa chisokonezo kwa anthu ambiri omwe atha kuuzidwa kuti ayenera "kusintha ma Meta Tags" kuti apange makina opanga, koma omwe sanasinthe kusintha kwa SEO ndipo sakudziwa kuti, ngakhale akadali ofunika kwambiri m'njira zambiri, Meta Tags sakhudzidwa ndi kufufuza injini.
Kotero kodi Meta Tags akuchita chiyani tsopano ndipo amathandiza bwanji malo kukhazikitsidwa kwa anthu ? Pano pali Meta Tags yofala kwambiri omwe amagwiritsidwa ntchito pa webusaiti komanso ndendende zomwe cholinga chawo chiri.
Kufotokozera
Meta Description tag ndi chimodzi mwa zomwe zinagwiritsidwa ntchito ndi injini zofufuzira kuti zikhazikitsidwe. Chifukwa cha ichi, anthu ambiri amakhulupirira molakwika kuti akhoza kufalitsa chizindikiro ichi ndi SEO-centric keywords komanso zotsatira za injini yawo yosaka. Izi siziri choncho, koma sizikutanthawuza kuti chizindikiro ichi sichinali chofunikira. Mitundu yambiri yofufuzira idzagwiritsa ntchito zomwe zili m'kalembedwe kameneka, zomwe ziyenera kukhala ndi ndondomeko yaifupi ya zomwe zili patsamba limenelo, monga kufotokozera komweko mu tsamba la zotsatira za injini yosaka (SERP) pamene tsamba limenelo libwezeredwa ndi funso lofufuzira. Palibe chitsimikizo kuti injini yosaka idzagwiritsira ntchito malembawo kuchokera ku Meta Description tag, koma iwo amatenga ngati lingaliro, kotero ndibwino kuti alembe kufotokoza momveka bwino, kosavuta kwa tsamba lanu pogwiritsa ntchito tagsayi.
Mfundo zazikuluzikulu
Mawuwa anali chizindikiro china chimene mafoni omwe amagwiritsidwa ntchito pogwiritsa ntchito ziwerengero zawo. Izi ndizo zomwe zinkachitiridwa nkhanza ndipo sizinali zofunikira pa rankings. Akatswiri ena a SEO amagwiritsa ntchito chilemba ichi polemba mndandanda wa mawu omwe tsamba lapatsidwa limakonzedweratu. Pamene chilembacho sichidzakhudza SEO rankings, chimapatsa aliyense ogwiritsira ntchito ndondomeko ya webusaitiyi mndandanda womveka wa mawu omwe ali ofunika pa tsamba limenelo.
Wolemba
Kapepala ka Meta Author kamagwiritsidwa ntchito kulemba munthu kapena kampani amene adalenga tsamba kapena webusaitiyi, pafupifupi ngati siginecha mu code. Olemba webusaiti ena amakonda njira iyi powonjezerapo "Webusaiti yokonzedwa ndi ..." chiyanjano m'munsi mwa sitepiyi.
Maboti
Mapepala a Meta Robots amalola akatswiri ofufuzirawo kuti adziwe ngati tsamba liyenera kuwerengedwa kapena kuphatikizidwa mu database yawo. Ngati muli ndi tsamba pa webusaiti yanu yomwe siyimangidwe kwa anthu onse, monga tsamba kwa ogwira ntchito okha, pogwiritsa ntchito malemba a Robot ndi njira imodzi yomwe mungaletse pepala limenelo kuchokera ku injini.
Chilankhulo
Mawebusaiti omwe ali ndi masamba okhala ndi zinenero zosiyanasiyana angagwiritse ntchito chizindikiro cha Chilankhulo cha Meta kuti omasulirawo adziwe chilankhulo chomwe chilipo tsamba lolembedwa . Izi siziri za zilembo zolembera makompyuta, koma ndi zilankhulo za anthu monga Chingerezi, Chisipanishi, Chifalansa, ndi zina zotero.
Zosinthidwa
Tsamba la Meta Revised limatchula pamene tsamba lidasinthidwa. Izi zingakhale zothandiza chifukwa zimalola kuti injini yowunikira idziwe ngati kusintha kwaposachedwapa kwasinthidwa ku zomwe zili patsamba lino ndipo ngati choncho, tsambali liyenera kuthamangidwanso ndikubwezeretsanso.
Tag Tag
Chinthu chimodzi chomaliza cha HTML chimene chiyenera kutchulidwa ndi chizindikiro
- Pamwamba pawindo lasakatuli, muzitsulo
- Pamene tsamba likuwonjezeredwa ngati bokosi kapena lokonda, ili ndi mutu womwe udzagwiritsidwe ntchito
- Mu tsamba la SERP, ili ndi mutu womwe uti udzagwiritsidwe ntchito pa tsambalo, kusonyeza zilembo zoyambirira 50 mpaka 60
Chilembo chilichonse cha HTML chiyenera kukhala ndi chidindo cha mutu umodzi ndipo chidutswa ichi chikugwiritsidwa ntchito ndi injini zofufuzira pazokhazikitsidwa. Zomwe zili mu mutu wa mutu ziyenera kukhala mwachidule, kufotokozera momveka bwino zomwe zili pa tsambali.
Yosinthidwa ndi Jeremy Girard pa 1/24/17